Town Coffee Company: Who We Are and What Makes Us Different
There is certainly no shortage of coffee shops to choose from these days. In fact, it seems that on every street corner and internet tab sits a new roasterie or coffee bar. With so many places and products to choose from, from big businesses to mom & pop shops, how do you choose who will provide your morning cup? You find a place that aligns with your morals, wants and expectations for the world around you. Here at Town Coffee Company, we do something that other companies don’t: We care.
How Town Coffee Company Came to Be
The idea for Town Coffee Company was born during the pandemic as the need for adaptation on behalf of the consumer became greater. Many in-person companies decided to close their doors temporarily and on some accounts, permanently. Watching the chaos around us, we began to wonder if we could make a difference in the way consumers shop, not only out of necessity for a better world, but out of choice for it. We saw businesses behaving poorly in response to the pandemic, refusing refunds and cutting corners left and right, only giving in after social media momentum pushed them to. It then occurred to us, what if there was a company that always chose to do the right thing, no matter what? And thus, Town Coffee Company was born.
What Do We Do?
Here at Town Coffee Company we have made it our mission to:
● Provide a great product at a fair price.
● Consider everyone in the process a partner and treat them fairly to accomplish our mutual goals.
● Consider our environmental footprint.
● Work to provide opportunities for economically disadvantaged people.
● Align our activities toward achieving a common purpose of a shared and durable prosperity for all.
We care about where our products come from and we want our customers to care, too. Through each step of our process, from the moment the beans are picked to the moment it lands in your cup, Town Coffee Company aspires to make the world a better place. As company founder, Rich Robertson stated, “It’s easy to know the right way. It’s really hard to challenge the paradigm. We do it.”
How Do We Do It?
Town Coffee’s aspirations for a better business model led us to two groups: 1% for the Planet and Certified B Corporations. Both of these organizations, co-founded by Yvon Chouinard of Patagonia, are incredible assets in the fight for a more socially and environmentally conscious world. These organizations actively set the standard for businesses that want to make real change. Town Coffee Company is a proud member of both 1% for the Planet and Certified B Corporations as a way to help us reach our goals of engagement and giving back.
What is a Certified B Corporation?
Any business that is part of Certified B Corporations has pledged to meet the highest standards of verified social and environmental performance, public transparency and legal accountability to balance profit and purpose. Out of only 3,822 companies worldwide, Town Coffee Company is one of them.
● Business as a Force for Good- What the leaders of this up-and-coming economy believe:
○ That we must all be the change we seek in the world.
○ That all business must be run as if people and places matter.
○ Through all products, practices, and profits, businesses should aspire to avoid harm and benefit all.
○ We must act with the understanding that we are each dependent upon another and thus responsible for each other and future generations.
What is 1% for the Planet?
The organization 1% for the Planet brings dollars and doers together to accelerate smart environmental giving. Created in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, the organization committed to giving 1% of their sales to planet saving efforts, whether or not they themselves were profitable. Town Coffee is proud to have been verified as the 3,420th member of 1% for the Planet. As a member of this organization, businesses choose to donate their sales percentage to the organization as a whole, or to a specific and pre-approved cause.
Here at Town Coffee we believe that the love of coffee is universal. Enjoy the process of making and serving specialty coffee that gives back to the environment in a major way. We offer medium and dark Arabica roasts that will help you create that ideal flavor and experience without ever leaving your home! Stay tuned for information on our newest coffee, the Smithsonian Certified Bird Friendly blend! Help us change the world, one cup of coffee at a time.
